Home
What We Do
How We Do It
Our Credo
Contact Us
Incisive, action-oriented research to guide business and policy decisions
Some of Our Tools
Market Segmentation
Strategic Priority Index
Competitive Analysis - Strategic Brand Stature
360-Program Evaluation - From Logic Model to Success Measures
360º Program Evaluation™-From Logic Model to Success Measures
Competitive Analysis - Strategic Brand Statureâ„¢
Strategic Priority Index
Market Segmentation
What's your Logic Model
- your map of what you will accomplish and how you'll do it
What will you measure
to demonstrate impact. How will you describe a cogent evaluation in the grant proposal.
How will you improve
and insure greater future success
What's your strategic market position
- your image and competitive prominence
What are your strengths and weaknesses
in terms of users' absolute views and in comparison to competitors
What changes will make the most difference
- what drives satisfaction, compliance, purchase, loyalty
Which three changes
are necessary and cost-effective
Which three things must you continue
to keep your core customers or maintain your core successes
The key market segments to target and serve
- who the members are, where they live, how they spend their time and money, how they use your products and services
How to target and tailor
your products, services, and messages
V: 208.343.0629 â–ª â–ª F:208.385.9135 â–ª â–ª
3956 E. Aspen Hill Ct., Boise ID 83706
â–ª â–ª verity
@strategic-iq.com